One of the questions, I get often is ... how can I get on Google Page 1? Although the answer is beyond the scope of this article, what I want to share is how you can embellish your website yourself to ensure that Google finds your website worthwhile.
The easiest way to make your website shine is content. I have said it before, like realtors say Location, Location, Location. My mantra is Content, Content, Content! Although Content alone doesn't make your website numero uno on Google, it has a good say in it! With two major upgrades to Google's mysterious algorithm, Google has become more focused on user-experience than ever before! This means, if Google thinks your website will educate and make the site visitor's experience fun, then yes, they will count that towards your ranking on search engines.
Having said that, what is the best way to add content on your website -
1. More verbiage - You can add content in the form of articles, pages and/or blog posts. These are easy. Your website developer can ensure that your website is equipped with a blog feature. Once you do so, you can post blogs every day, every week or every month. The idea is consistency. I strongly recommend disabling your blog if you are going to blog today and then again in six months time. If you are unsure of how consistently you will blog, start monthly and then if you believe the posts are far and few in between, make them biweekly!